Audience
01
Audience Intelligence Framework
Multi-country methodology for behavioral change and policy awareness measurement
Segmentation Analysis
Behavioral Tracking
Policy Awareness
8 Regional Teams
Available for projects
Bogota - Remote EU 8+ years M&E SDG 8 - 9 - 13
Data & Impact Assessment Specialist
Building measurement systems and audience intelligence for international climate and sustainability programmes
0+
Years M&E
0+
Countries
0
Systems
Measurable climate impact
Proven Impact
Results that Speak
Real impact metrics from international climate and sustainability programmes
3
Impact Frameworks Built
Audience, Benchmark, Narrative
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20+
Countries Covered
All LATAM, US & Canada
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8+
Years in M&E
Monitoring, evaluation, analysis
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Executive Recognition
Strategy & Americas Directors
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50+
Partners Integrated
Single intelligence system
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Verified Impact
Metrics from leading organizations
My Value Proposition
What I'm hired for
Proven systems that transform data into strategic decisions
01 01
Build evidence systems that survive turnover
0
saved annually
- 8 regional teams
- 20+ countries
- Executive-level adoption
Brandwatch BigQuery Power BI
View case
02 02
Translate narratives into measurable strategy
0
partners integrated
- 24-48h response time
- Real-time dashboards
- Quarterly trend analysis
Brandwatch Talkwalker NVivo
View case
03 03
Standardize performance across teams and regions
0
faster reporting
- 20% cost savings
- Cross-regional KPIs
- Board-level reports
Tableau BigQuery Looker
View case
Systems Portfolio
Frameworks designed for institutional learning and decision-making
Benchmark
02
Performance Benchmark System
Standardized metrics to compare efficiency across regions
KPI Framework
Regional Comparison
Automated Pipelines
50% Faster Reports
Narrative
03
Narrative Tracking System
Monitoring trends and sentiment in environmental discourse
Trend Detection
Sentiment Analysis
Real-time Alerts
50+ Partners
Journey
Experience
A decade of transforming data into strategic decisions
2017 2026
2021 - Present
Data & Audience Insights Strategist
European Climate Foundation Remote
8
Regional Teams
- Led analytical design for international climate programmes
- Designed 3 impact assessment frameworks
- Collaborated with EU partners and philanthropic consortia
Climate M&E International BigQuery Power BI Brandwatch
2018 - 2021
Marketing & Communications Manager
Fidelizador Santiago, Chile
0→1
Dept Built
- Established Marketing Department from scratch
- Designed monitoring tools for campaign outcomes
- Coordinated multidisciplinary team
Marketing Operations HubSpot Google Analytics Mailchimp
2017 - 2018
Digital Education and Marketing Specialist
Eadbox Sao Paulo, Brazil
50K+
Learners
- Supported digital learning programmes
- Data analysis on learner participation
Education Data LMS SQL Tableau
The journey continues...
🎓 Academic journey across three countries
Education
Three countries. Three degrees. One global perspective.
🇬🇧
United Kingdom
🇫🇷
France
🇨🇴
Colombia
In Progress
🇬🇧
Master's in Business Analytics
Data Science & Analytics
Aston University
0 Complete
Python R SQL TensorFlow
Flip
Aston University
Birmingham, UK
Developing advanced skills in predictive modeling, data visualization, and AI-driven business solutions.
Key Focus Areas
Advanced Analytics
Machine Learning
Business Intelligence
Progress Expected 2026
Back
2016
🇫🇷
Master's in Global Business Management
International Strategy & Management
Rennes School of Business
0 Accredited
Strategy Leadership Negotiation Market Analysis
Flip
Rennes School of Business
Rennes, France
Graduated with distinction. Specialized in cross-cultural management and global market expansion strategies.
Key Focus Areas
Cross-cultural Management
Global Strategy
International Marketing
Back
2016
🇨🇴
BA in International Business
Business Administration
Universidad de La Salle
0 of Class
Finance Economics Trade Business Dev
Flip
Universidad de La Salle
Bogotá, Colombia
Foundation in international commerce, finance, and strategic business planning. Exchange program in Latin America.
Key Focus Areas
International Trade
Economics
Business Development
Back
Languages
Multilingual professional enabling global collaboration
🇬🇧
English
"Hello"
/həˈloʊ/
Fluent • 90%
Used for:
Research, reporting, stakeholder comms
🇪🇸
Spanish
"Hola"
/ˈola/
Native • 100%
Used for:
Regional coordination, LATAM programmes
🇧🇷
Portuguese
"Olá"
/oˈla/
Advanced • 75%
Used for:
Brazil operations, partner comms
🇫🇷
French
"Bonjour"
/bɔ̃ˈʒuʁ/
Working Proficiency • 60%
Used for:
EU partner communications
4
Languages
3
Continents
8+
Years
Recognition
Recognized contributions to the field of data and impact measurement
★ ★ ★
2023
Data Frameworks Recognition
European Climate Foundation
Recognized for designing data frameworks enhancing cross-regional M&E
Cross-regional impact Scalable systems Evidence-based
2024
Multi-Country Impact Reference
International Assessments
Performance systems referenced in multi-country impact assessments
Global recognition Methodology cited Best practices
E
I
Let's Connect
Available for new projects
Open to opportunities in impact measurement, data strategy, and M&E
✉
angelae.parras@gmail.com
Click to continue
👔
Angela Parra
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📄
CV / Resume
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Location
Bogota, Colombia - Remote EU
Timezone
GMT-5 (COT)
Preference
Remote / Hybrid
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